If you’ve ever wanted to take full control of your freight business, your customers, your commissions, and your future, then becoming an independent freight broker might be the right move.

Also referred to as freight agents, independent brokers act as the bridge between shippers and carriers, coordinating the safe, efficient movement of freight across the country. While “freight broker” is the legal, licensed title, many experienced professionals operate as independent freight agents under a larger brokerage’s authority, offering more flexibility and freedom than W2 employment.

With industry competition growing, the key to success lies not just in hustle, but in who you partner with. This post explores how independent freight brokers can overcome today’s challenges, grow their business, and thrive in a market that demands more than just load coverage.

Benefits of Being an Independent Freight Broker

Working independently gives brokers the freedom to build their own book of business, maximize commissions, and work with clients they choose. There’s more flexibility and a stronger sense of ownership compared to working under a W2 structure.

Challenges and How to Overcome Them

The biggest hurdles include building a solid customer/carrier network, handling cash flow, and standing out in a crowded market. Overcoming these requires strong relationships, reliable back-office support, and financial stability, all qualities Somerset Logistics provides to our agents.

Marketing Strategies for Independent Brokers

Branding matters. Have a clear message, a strong online presence, and keep outreach consistent. Leverage referrals, build a niche reputation, and stay top-of-mind with customers and carriers.

The best independent freight brokers know that success doesn’t happen in isolation. You need a partner that respects your business, supports your growth, and lets you operate on your terms.

That’s where Somerset comes in.

Our Freight Agent Program was built for experienced professionals who are tired of micromanagement, commission games, and empty promises. We believe in full transparency and long-term partnership, and that means:

• Weekly agent pay
• 70% commission with no hidden fees
• 24/7 real human support
• Access to leadership, no corporate ladder to climb
• Strong financial stability so you can sell with confidence
• Freedom to run your book your way with no territory restrictions or program switches

Our agents aren’t just surviving in a competitive market, they’re thriving.

If you’re ready to build something sustainable and supported, we’re ready to talk.

Learn more here on our agent page, or send us a message today to learn more about joining Somerset as an independent freight agent.